Sir Richard Branson cut the ribbon today on the world’s first visitor centre dedicated to climate change at Powerscourt House in County Wicklow.
The Virgin Atlantic founder, launched the centre to show his support of Cool Planet Experience (CPE), the vision of entrepreneur Norman Crowley.
Cool Planet Experience aims to educate people in climate change in a real and fun way by combining science, engineering, gaming, and drama.
Crowley believes the vision for the Cool Planet Experience is simple. He said they wish to “show people that solving climate change is not a chore but actually really cool”. Crowley continued “people will then make climate change a bigger issue for the politicians, politicians will enable legislation to help new technologies”.
Vicky Brown , CEO of CPE, said their main focus is to educate and inspire children. She said “we need them to push us to start and lead the charge [on climate change]”. Visits to the centre will be available to schools for free, with an interactive and engaging school’s workshops programme already up and running.
Cool Planet Experience is due to open to the public in mid February with further centres due to be opened around the globe over the next three years.
The centre has been sponsored by major companies including Crowley Carbon, Vodafone, Powerscourt Estate and the ESB.
For more information see www.coolplanetexperience.org.