Shuppy – Bringing Wicklow Businesses Global

Shuppy is proud to announce the much-anticipated launch of its new and exciting online marketplace listing the products and services of independent Wicklow businesses. Shuppy’s purpose is to encourage Wicklow people – both those still based there and those who emigrated from the county – to buy local gifts for the good of local communities across Ireland. 

Nowadays, people are more aware than ever of what they buy – now we need to think more about where we buy. Shuppy’s mission is to become the destination of choice for people who want to support local Irish, and more specifically Wicklow, businesses by buying meaningful gifts and give innovative retailers exposure to a global audience. The Irish diaspora spread across every corner of the globe has a strong connection with home which transcends generations and is happy to embrace the opportunity to support businesses back in Ireland. 

The idea is simple. When living far from family and friends, it can be hard to stay connected where we cannot easily visit our loved ones.  Shuppy offers a way to send a thoughtful gift to a loved one, whilst also supporting Irish enterprise. Shuppy’s innovative offering involves the use of unique location-based search functionality. This allows our customers at home and abroad, the opportunity to purchase a gift from sellers in a specific town in Ireland; be it Bray, Greystones or beyond!   

So far, a wide selection of Irish business owners and artisans in Wicklow have registered with Shuppy and we are busy adding their products and services to our online marketplace, from tourist experiences, to handcrafted artwork, along with fantastic eateries across the county, local hair salons, craft butchers and many more.  

Founder, Peter O’Connell, says “I am delighted to see ‘shop local’ initiatives emerge after such a challenging period for independent businesses this year. It is easy to become reliant on, and overuse, multinational retailers when it comes to gifting and people, myself included, can sometimes forget about the rich culture of enterprise, high quality products and innovation right on our doorstep. This is what inspired me to launch Shuppy”. 

Shuppy’s platform went live on November 10th and is now inviting customers to browse its gifting partners, offering unique and innovative products, services, and experiences from across Wicklow. Of course, Shuppy will continue to welcome high-quality retailers to join its platform and would encourage business owners and artisans who may be interested in listing on the Shuppy platform to get in touch. Please visit or contact us at  

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